Soltuion Study
Friday, October 06
10:30 AM - 11:00 AM
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If you are new to competitive intelligence or just not sure of what primary intelligence gathering really is, this is the opportunity to gain an overview of the skills and techniques used by primary intelligence experts. With over 30 years at the “sharp-end” of intelligence gathering across the world, the Co-Founder(s) of Dig Worldwide can provide plenty of real-life anecdotes and experiences.
Dig Worldwide’s presentation will include:
27 years of international consultancy, commercial & product development roles across the globe with multinational pharmaceutical, diagnostic, biotech and professional services organizations.
* Global competitive intelligence expert, facilitator and primary intelligence research partner across a range of industries
* Nine years of professional services general management experience in running a leading competitive intelligence agency in Europe and two years ago co-founded with Beth Elliott a competitive intelligence consultancy focused on primary intelligence gathering
* Extensive global marketing and product development, based in the USA for many years
* Successfully concluded a number of “news making” licensing deals to enhance R&D pipeline
* Twelve years of pharmaceutical general management experience in running affiliated companies in New Zealand, PR China, USA Denmark and now the UK
Specialities: Provision of competitive intelligence services, across wide range of industries . Expertise focused on:
* Asking the right questions
* Primary intelligence gathering and engaging with right sources - dig deep
* Analysis to understand the external competitive environment- digging deeper
* Game Storming design and moderation expertise