Competitive Intelligence Event Review
That happened at the
CiMi.CON Evolution 2018

Transforming Business Intelligence into Company Value

The 7th edition of the CiMi.CON Evolution in Berlin was once again a successful conference. The 150+ attendees of CI, customer insights, market research as well as competitor analysis got together for 2,5 days to discuss the latest developments, new trends and ongoing tasks of MI professionals.

Luminary and thought leader Paul Santilli spoke about ‘CI and the Capitalization of Data’ and how this enforces a paradigm shift in CI-industry. Other speakers like Joost Drieman (mBrain) concentrated on challenging questions like: When is a new technology disruptive and when is it just a development? What are the (weak) signals that will announce disruption? What drives innovation and leads to disruption? What stops or boosts a disruptive competitor? He laid out a strategy and process how understanding the drivers will help companies anticipate their competitions next move. So that they can become a disruptor themselves.

Malin Liden (SAP) shared her insights in how to become a social business. In a digital economy, business happens in real time. To keep up with faster innovation cycles and effectively inform and educate more independent buyers, companies need to invest in communities of people, who are committed to their brand. Users can influence the business strategy of a company big or small, turning intelligence data and partnership into a stronger competitive edge. Alexa Ruda (3M) on the other hand, talk about a very common day-to-day problem: CI messages falling on dead ears. She outlined the necessary steps to get stakeholders to listen and to act based on the provided competitive analysis reports.

Based on their real-world use cases for business development and innovation & growth strategies, one thing is for sure: the buzzwords digital transformation and big data will change the CI landscape even more. With that in mind, it’s most important to address the need for collaboration to maximize the effectiveness of the CI and Market Insight technologies & methods.

Go from sharing information to influencing decision making

The CiMi.CON Evolution is coming back to Berlin on June 30- July 02, 2019. Be part of the thought-provoking discussion and the fastest growing corporate intelligence community!

Mark your calendar, so you don’t miss out.

Highlights 2018


CiMi.CON Evolution: Key Topics 2018

  • Transforming Competitive and Market Intelligence into Business Value: Smart strategies to proof your value and to show that CMI matters.
  • Competitive and Market Intelligence in the Digital Era: Monitoring and analyzing new competitive disruptions: How can competitive intelligence cope with completely changing landscapes?
  • Competitive Intelligence and Big Data: Implementing an infrastructure that makes data analysis possible.
  • Stakeholder Management: How to set up and lead an effective and successful CI-unit for a global company?
  • Rethinking the technology strategy for efficient CMI: Determine which new technologies and methods will drive intelligence forward to the next stage of development.
  • Competitive and Market Intelligence as crucial fuel for Innovation: Is innovation possible without CMI?
  • Assess the market potential for new growth areas: Decide which pain points and opportunities you should focus on now.
Very inspirational event and very interesting people to share best practices with.
Esther Fernandez
Amadeus IT Group
The event provided me with the current state of the art in Competitive Intelligence.
Andreas Schurek
Schaeffler Technologies AG & Co. KG
A vast variety of ideas/applications summarized in pretty condensed time. Inspiring!
Ute Schuler
A true gem of a conference that is going to continue growing as word gets out.
Matthew Bocain

The CiMi.CON 2018 in Numbers

Leading Experts
Hours of dedicated Networking time
% Buyer : Seller
% Decision Makers / Senior Influencers
Click here to see the complete Attendee List

What is the unique Networking Experience at the CiMi.CON Evolution?

We know that networking, ideation, knowledge sharing and getting this „little detail I didn‘t know so far“ is one of the most important reasons to participate at our events. To guarantee the best networking experience, various sessions has been created, tailored to your needs and curated from the industry – we call it Multi-Touchpoint Concept!


Top speakers, trendsetters, evangelists and experts in the field share their personal experience.

Case Study

Selected brand new case studies from the industry offering insights into strategic approaches, project planning and operative realization. Learn from the most successful practices and use these real business results for benchmarking with the competition.

Networking Dinner

Wind down, enjoy great food and drink in a relaxed atmosphere to absorb all the new stimulations from the day.


Round tables on the evening before the first conference day. The Icebreaker is a first informal networking.

Powered by AI

we.CONECT’s unique Event App & Matchfinder – Use our unique matching platform to make new connections, arrange meetings and find tailored solutions to your needs.

Search – Find – Match – Connect

Tweetback & Connect

The unique interactive live feedback system! Note down your thoughts on comment cards which will be pinned on walls in the networking area for further discussion.

World Café Session

Be part of several thematic conversation rounds with changing topics and team constellations.

Say Hello

Get the show on the road. Discover who is joining the conference and why. To warm you up for the conference we invite you to get to know your conference peers. Have your business cards ready.

Meet! Inudstry of Things World Asia

Discover who else is participating at the Industry of Things World Asia. Our unique Polaroid Picture Wall will help you identify who you want to meet at the conference.

What were the
4 most relevant
key points...

Integrated IoT platform, software, and systems providers

Whether proprietary or open-source, success in connecting systems in manufacturing is about platform architectures that create an information ecosystem from the smallest sensor to the global supply chain

Excellent CI vs. small budget

Innovative solutions for integrating effective CI processes into your business can even be done on a limited budget.

Getting all stakeholders on board

In many organizations, competitive analysis plays a mostly strategic role. That leaves out important stakeholders who are executing the company strategies. Therefore it’s important to deliver CI value and get the attention of C-suites and sales channels alike.

New CI mindset: Expanding the opportunity space

Whether you are a manufacturer, a global company or a research institute, you are all working in the same industry. Therefore a new CI mindset is needed to look at competitors as a way to gain knowledge together.

Business Partner 2018

Media Partners 2018

Internet of Strategy



Get in Touch

To Sponsor

Kevin Boland

Kevin Boland

Business Partner Management
Phone: +49 (0)30 52 10 70 3 – 205

To Speak

Anastasia Trubnikova

Anastasia Trubnikova

Product Manager – Enterprise Social Network Series
Phone: +49 (0)30 52 10 70 3 – 15
Email: anastasia.trubnikova@we-conect.com

To Attend

Martyna Michalska

Martyna Michalska

Sales Manager
T: +49 (0)30 52 10 70 3 – 75


We look forward to seeing you in 2019!

Our Strategy & Innovation Event Series

Enterprise Business Collaboration

DTIM Europe
November 28 – 29, 2019
Maritim proArte Hotel Berlin, Germany

Enterprise Business Collaboration
November 25 – 26, 2019
nhow Berlin, Germany

CiMi.CON Evolution USA
November 07 – 08, 2019
Westin Boston Waterfront Hotel, Boston, MA

Pharma CiMi.CON USA
November 07 – 08, 2019
Westin Boston Waterfront Hotel, Boston, MA

Do NOT follow this link or you will be banned from the site!