Unleashing Market Insights – The Power of Communication and Collaboration Across Your Company

In this presentation, you will learn:

What the importance of effective communication is in market intelligence journeys across a company,

How a feedback loop can help ensure that market intelligence insights are being effectively utilized,

What the necessary components of a successful market intelligence journey are, including a commitment to a culture of data-driven decision-making and continuous improvement.

Dr. Leïla Kossou, Manager Market Intelligence, GEA Group

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